AI Insights · Timothy · January 2024
Q4 2023 Performance of Top Sports Games on iOS in the UK
A look at the Q4 2023 performance of the top sports games on the iOS platform in the United Kingdom reveals trends in downloads, revenue, and active users. Sensor Tower data provides insights into these leading apps.
A Quarter of Competition: UK's Top iOS Sports Games by the Numbers
In the final quarter of 2023, the sports gaming category on iOS in the United Kingdom saw significant activity. Using data from Sensor Tower, we can observe the performance of the top sports games in terms of downloads, revenue, and weekly active users. Here's how the leading contenders fared.
Football Manager 2024 Mobile kicked off with a strong start in downloads, reaching over 100K in its release week but saw a gradual decline to 31K by the end of December. Despite the fall in downloads, weekly active users peaked at 118K towards the end of the quarter, showing a healthy gamer retention. Revenue also saw an uptick in early December, hitting $3.49K before settling at $2.36K by Christmas week.
8 Ball Pool™ pocketed consistent revenue throughout the quarter, starting at around $71K and climbing to a high of $94K in the holiday season. Downloads for the game surged in the last week of December to 40K, a significant jump from the quarter's average. Weekly active users followed a similar trajectory, with a notable increase to 809K in mid-December and a slight dip to 783K by the year's end.
EA SPORTS FC™ Mobile Soccer scored with a revenue peak of $160K in late November, although it experienced fluctuations throughout the quarter, ending with $118K in the last week. Downloads saw a late boost to 27K in December, while weekly active users hovered around 380K-390K in the same month.
Soccer Super Star showed modest revenue figures, reaching just over $1K in the festive week. The game's downloads peaked at 17K towards the end of December, while weekly active users remained relatively steady, ending the quarter at around 113K.
Score! Hero netted a revenue high of $5.7K in the last week of December, complemented by a rise in downloads to nearly 10K. The game’s weekly active users also saw an upswing, with over 52K engaged players during the holiday week.
For more detailed insights and data on the performance of these and other applications, Sensor Tower's full suite of analytics tools is the go-to resource for app market intelligence.